WE ARE XOCIAL

 

We’re on a mission to inspire & measure positive social impact.

 
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Engage and understand your audience like never before.

Learn more about xocial insights.

 

ways to use xocial

Put the power of competitive kindness behind your next mission.

 
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Culture Building

xocial inspires employee engagement by creating culture defining campaigns that issue challenges in the spirit of Competitive Kindness®.

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Cause Marketing

Align company goals with a cause, condition impactful behaviour and reward your customers for taking action.

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Groups and Education

A unique way for you to condition and measure acts of positive impact with groups of all sizes and ages while letting you showcase the results.

 
 
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Corp. Social Responsibility

xocial takes the principles of a successful corporate social responsibility strategy—transparency, authenticity and concrete measurement—and turns them into a customer engagement tool. 

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Partnerships and Licensing

Think of xocial as a new tool in your belt! Expand your offerings when working with your clients, customers, employees or volunteers. As a xocial licensee or product partner you’ll get access to special resources.

 
 
 

use cases

xocial in action

 
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recent CAMPAIGN

Paul Coffey’s Shoot for Change

We teamed up with NHL Hall of Famer Paul Coffey and Canadian sponsors Canadian Tire, Booster Juice and World Gaming Network to create SHOOT FOR CHANGE, a socially responsible competition that inspired camaraderie and good works in the community.

Congratulations to our winners, The Niagara North Stars!

 
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UPCOMING campaign

Hoops for Change

Hoops for Change, is a great way to support youth sports in your community while doing good at the same time. Sponsored by Basketball Canada & Jr. NBA, T.Litzen Sports and Booster Juice, we’re challenging youth basketball teams to join the competition. The winning team will earn bragging rights as the most socially impactful youth basketball team in Canada and will score some “Rewards for Doing Good” along the way!

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our mission

Inspire 1 billion acts of positive impact

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our conscious commitment

We’re proud to have taken the pledge.

Giving is the very fabric of our initiative. Inspiration is our product. And legacy is our opportunity. To that end we’ve taken the 1% pledge. Our xocial conscious program awards xocial coin to our top players which can be donated to any registered charity on the xocial platform.


 
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Players of the month

wingston14 - Donation made to OSPCA

bigal - Donation made to Help a Child Smile (Ontario)

 

Certified B Corporations are leaders of a global movement of people using business as a force for good. They meet the highest standards of overall social and environmental performance, transparency and accountability and aspire to use the power of business to solve social and environmental problems.

 

PLATFORM FEATURES

Instead of measuring popularity, xocial measures positive social impact.

 

Challenges

Challenges are measured by impact, effort and time. The higher the impact, the higher the “score”.

XO Score

Users and organizations generate a patented XO Score, a measure of overall positive impact.

Reporting

Detailed reporting provides real SROI (Social Return on Investment).

 

Sponsorship

Challenge sponsorship features with visibility metrics.

Integrated donations

Integrated donation challenges with thousands of causes on board.

Group options

Teams and sub-teams options are available for groups of all sizes.

 

Track the action

Leaderboards, notifications, and rewards features track the action and inspire competition.

ASSETS

We provide you with all the assets you will need for sponsor outreach and audience communication.

customization available

Other items available include: a customized domain, widgets for your site, social media integration and intro video(s).

 
 
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NEW PLATFORM FEATURE

We heart volunteers!

Track your volunteer hours with xocial and build your social impact resume.


 

how xocial works

Starting a campaign is as easy as…

 

STEP 1: contact us

It all starts with a conversation.

STEP 2: define goals

We discuss your opportunity to make a difference and define your goals… fund raising, audience activation, culture building, etc.

STEP 3: GET ASSETS

We draft challenges with you and provide assets for sponsor outreach and audience communication.

STEP 4: REVIEW AND APPROVE

We build your campaign and once it is approved…

STEP 5: GO LIVE!

The campaign and challenges go live on app.xocial.com

 
 

RESULTS

Our Impact

We call the underlying technology of our platform Competitive Kindness ®, and it works! To date, we are seeing:

9min

average visit length

12K

challenges completed

100+

leaderboard changes

 
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I like that it has brought our team and community together by doing good deeds. A lot of talk about the challenges is happening around our small town! “

ERIN RONDEAU - MANITOU ATOM TIGERS

Participant in The Paul Coffey “Shoot For Change” Campaign

 
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media coverage

xocial in the news

 

Ready to show off your good side?

 
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Play online or download the app.